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Vitamix®: New Ascent™ Series

Right about now, just when you are tempted to abandon that New Year’s resolution of eating healthier, is a great time to consider investing in a Vitamix! More than an ordinary blender, the new Ascent Series combines sleek design with modern convenience, the first high-performance blenders with built-in timers, wireless connectivity, and a family of containers to accompany you both at home and on the go. Variable speed control lets you fine-tune every texture—from smooth purées to chunky salsas, and everything in between. Built-in wireless connectivity will allow Ascent Series blenders to evolve with the latest innovations for years to come.



Equipped with variable speed control and pulse, the A2300 lets you easily adjust the texture of every dish. With the pulse feature, layer coarse chops over smooth purées for heartier recipes, such as chunky pasta sauce or thick vegetable soups. (Sku 606604, $449.99)


Three program settings (for smoothies, hot soups, and frozen desserts) automatically adjust to the container size you’ve selected, process your recipes, and stop the blender when complete. (Sku 606605, $499.99)


The built-in programmable timer can be set to process your custom recipes and stop the machine automatically. The timer and pulse feature are housed in a sleek touchscreen that easily wipes clean. (Sku 606606, $499.99)

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Meet Carla, Our Color Expert!


Many of you may recognize Carla as a crew member at our Cole Street store. She might even have helped you choose paint colors. What you probably don’t know is that she has her own interior/exterior color consulting business. She can help you select colors in your own home with the actual lighting, fixed elements, and room flow that play an integral part of a well-designed color scheme and are impossible to bring along with you to a paint store.

For paint, context is everything. The setting is critical to whether a particular color will be just okay or will truly shine. And it’s not just about painting a room—it’s about creating a collection of spaces that mesh together to create a mood that wasn’t there before, one that reflects who you are. You may even be surprised by a side of your personality that suddenly blossoms in your newly painted space.

If you’ve ever walked into Cole Hardware  and been overwhelmed by the sheer number of colors available, you are not alone. Add to that the fact that there are nine different undertones in neutrals, some of which do not pair well together, and the task of choosing paint colors can be daunting. Choosing the right colors for your home is important, and this is where Carla can help. She will take the time to understand your personal aesthetic. She will help you select colors to enhance each interior space and create flow throughout the entire home.

Carla can also help you choose exterior colors that work with your home’s architecture, fixed materials, and setting to create a beautiful result. She can also consult with you when you are choosing materials for a remodel or a new build, such as a granite countertop or floor tile. She will show you the wall color options that will coordinate with your choice of materials. This can be eye-opening and a tremendously important step in the process because you may not like the paint colors that will work best with your chosen materials.

Carla has the knowledge to explain to you why a particular color is right for a given space. She can quickly narrow down the multitude of possibilities to a few excellent options. Carla has a great eye for color, a background in design, and she has studied color extensively. She loves the hands-on nature of her consulting work—seeing new spaces, touching materials, and experiencing different color combinations in the real world rather than on a computer screen. She has been specifying color in a professional capacity for a number of years. Carla finds real joy in helping clients find colors that make their homes a place they love to spend time in. One of Carla’s favorite client comments was that the color selection process was fun rather than being stressful. And, of course, the client raved about the finished result.

A problem-solver at heart, Carla has discovered while working at Cole Hardware how much she enjoys engaging with customers and helping them solve their paint and hardware related problems. When color consulting with clients in their homes, not only does Carla get to solve her clients’ color related problems, but she gets to let her creative juices flow, resulting in beautiful solutions. She helps create dramatic change, and she finds this to be extremely rewarding. If your home is in need of a color makeover, contact our Repair Referral Service at 415/200-3430  or e-mail, and we’ll put you in touch with our color expert.

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Endless Summer Hardware Happy Hour

Wednesday, August 16
4 :00 pm–Close, All Six Stores

Join us as we celebrate our last full month of summer! Enjoy a glass of our Cutting Edge wine and a great deal, too. Tackle a home improvement project, stock up on cleaning or gardening supplies, or treat yourself to that new tool you’ve been eyeing or something fun from our housewares department. As a special gift to you, spend just $10 and get a free pair of our COLE HARDWARE limited-edition, wood-finish sunglasses to enjoy our beautiful Bay Area Indian summers and sunsets. (Sku 929342, Regular price $4.99)


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Our Community Partners Assistance Program Celebrates 23 Years!


Schools and nonprofit groups contribute tremendously to the well-being of our communities, but in order to exist in many cases, and certainly to improve the quality of what they offer, money is sorely needed by these organizations. Each month, we receive hundreds of requests from schools and nonprofit groups for cash donations or donations of merchandise. The calls come from large organizations, tiny dance troupes, and everything in between. While the volume makes it impossible to respond to every request, we still want to help.

Thus, our Community Partners Assistance Program was created! Every group that joins our free program receives a Cole Hardware  gift card for 10% of all purchases made each year by members of their group/ community. Those groups that actively publicize their partnership with us get hundreds, and in some cases thousands, of dollars in gift cards!

We have hundreds of schools and community groups partnering with us—over 800, in fact! Along with the annual 10% rebates, we also donate gift cards for fund-raisers and give discounts for special projects. We now also give away cases of our own Cutting Edge wines and Clearly Cole Hardware bottled water to sell or serve at fund-raising events. We are happy to spotlight your groups’ events in the Hardware Hotline, and our Coins for the Community collections each month have raised a total of nearly $80,000 in much-needed funds for our partner nonprofits.

Our Community Partners program is core to our culture. It fills us with pride, and it makes giving as rewarding for us as receiving is for our recipients! If your school, church, or favorite nonprofit group is not yet partnering with us, please go to and join now.

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Mercury Thermostat Recycling


In addition to the myriad recycling programs at our stores, all Cole Hardware locations are now drop-off recycling centers for mercury  thermostats, which contain  approximately 1,000 times more mercury than a compact fluorescent light bulb (CFL) or fluorescent tube. When the mercury bulbs from thermostats are put in the regular trash, they can wind up in landfills, where the mercury could then leach into our water supply. Luckily, in partnership with Thermostat Recycling Corporation (TRC), we’re here to make recycling mercury thermostats easy.

An industry-funded nonprofit, TRC’s mercury thermostat recycling program provides a safe way that is free and easy for you to dispose of mercury thermostats. Simply bring the thermostats with you to drop off on your next visit to any of our stores, and we will take care of the rest with TRC. Since TRC’s founding, it has recycled over 1.7 million thermostats and kept more than 8 tons of mercury out of the waste stream. Let’s keep more mercury out of our landfills!

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Montana GOLD Spray Paint


Montana GOLD spray paint is the perfect tool for artists and creative workers. The specially developed low-pressure system guarantees maximum accuracy to give professional results! High-covering and quick drying acrylic lacquer, Montana GOLD allows for a new level of ease and control when painting with spray cans—with no cracking or color bleaching. The Montana GOLD color system has been completely overhauled and optimized by a dedicated team of artists and laboratory experts. With over 200 matte acrylic colors, Montana GOLD offers one of the largest color ranges available in spray paint and can be applied on canvas, wood, concrete, metal, glass, or even flexible surfaces.

The low-pressure system allows perfect handling with a level of control that has never existed before. The Montana Level Caps were precisely developed for the low-pressure system, allowing the cleanest and most even lines with the highest efficiency and accuracy. Spray widths from 0.4 cm up to 25 cm can be achieved, depending on the user’s skill and experience.

Available at our downtown, SoMa, and North Beach stores in a wide variety of colors. ($9.99)

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Pantone® Color of the Year: Greenery

A refreshing and revitalizing shade, Greenery is symbolic of new beginnings. Greenery is a fresh and zesty yellow-green shade that evokes the first days of spring when nature’s greens revive, restore, and renew. Illustrative of flourishing foliage and the lushness of the great outdoors, Greenery signals for us to take a deep breath, oxygenate, and reinvigorate. Greenery is nature’s neutral. The more submerged people are in modern life, the greater their innate craving to immerse themselves in the physical beauty and inherent unity of the natural world. This shift is reflected by the proliferation of all things expressive of Greenery in daily lives through urban planning, architecture, lifestyle, and design choices globally.

Benjamin Moore®  colors in this family of green include Fresh Lime (2032-30), Traffic Light (2032-20), and Lucky Charm (2030-30). An entire room in a bright green hue might not be for everyone, but it will surely brighten up a dark room and make a fun accent wall. You’ll find a selection of housewares in various shades of Greenery on our shelves, too.

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Coins for the Community Tops $77,000

Thanks to our generous customers, our December spare change collection raised $8,695.37 for Women Organized to Make Abuse Nonexistent, Inc. (W.O.M.A.N., Inc.), to support the many programs it provides to survivors of domestic violence. This brings our grand total since our program’s inception to $77,405.15.

sproutsFor January, our spare change collection was earmarked for Sprouts Cooking Club, whose mission is to teach children, hands-on, that healthy, nutritional eating is fun by involving them in the entire process, from planting the seed, to harvesting, to cooking with real chefs, to cleaning, to eating a delicious meal. The Sprouts Cooking Club scholarship program allows the group to include kids from all backgrounds, no matter their financial standing! We’ll report on those numbers next month. Our February collection will benefit our favorite bugs: Save Nature and its traveling insect petting zoo!

Since 1988 Save Nature has focused its efforts on protecting entire ecosystems and natural communities, not just individual species, to ensure a long-term conservation strategy. The hands-on Insect Discovery Lab introduces children to the extraordinarily diverse world of insects and other arthropods and their key role in the web of life.

It’s easy to donate to Coins for the Community! Simply drop your spare change in any of our collection jars or choose the “Donate” option when you’re checking out at any of our registers. Or bring in that old jar of pennies that’s collecting dust on your dresser!


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Mardi Gras Hardware Happy Hour


All Cole Hardware locations Tuesday, February 28 from 5:00 pm – 8:00 pm!

Laissez les bons temps rouler! Celebrate Fat Tuesday at our February Hardware Happy Hour with a fat deal: 50% off one regular-price item up to $30 in value! Enjoy a glass of classic NOLA Boozefish sangria while you shop. We’ll be welcoming all North Beach residents to our first happy hour in our new location. Treat yourself or shop for something for your home or garden. We hope to see you!


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Polk Street Valentine Wine Walk


The Lower Polk Community Benefit District and Steven Restivo Event Services, Inc. are hosting the 1st Annual Polk Street Valentine Wine Walk on Thursday, February 9th, 2017 from 4:00 PM to 8:00 PM.

The tasting event will include merchants offering wine samples and special treats inside their stores throughout Polk Street from Post to Union Streets.  We will also have a free cable car shuttle from 5pm to 8pm!

Attendees wishing to participate in the sampling program may purchase on-site tickets for $25 or advance tickets for $20 via the website. The on-site ticket sales location is at 1475 Polk Street. Participants will receive a wine glass and map with all of the tasting locations. Ticket sales on the day of the event will be “Cash Only.”  Please note: The last sale of tickets is 7:30 PM.

Don’t miss this delicious and affordable event – experience the romance of Polk Street. Go to for more information!

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